Newport Aquarium
Seahorse Creation Station

Seahorses: Unbridled Fun is the first interactive exhibit using seahorses and seadragons launched by Newport Aquarium.

The exhibit integrates iPad stations and a display allowing each visitor to create a unique digital sea creature. We designed custom illustrations that show each animal in their virtual ecosystem on a 60” monitor.

“The Creation Station is a big hit with the guests and the crew at the Aquarium loves it! It really helped to deliver on the gallery’s promise of being the most interactive seahorse exhibit in the country!”
– Erica Rutledge, Creative Director of Aquariums

Visitors go through a step by step digital process to choose the seahorse or seadragon’s color, expression, appendages and accessories. When it’s ready, it swims away onto a bigger screen, and into the visitor’s email.


• Strategy
• Creative
• Interactive Development

Interested In Working With Us?